Arthrive: Business Skills for Artists
A professional development curriculum designed to teach business skills to artists in all disciplines — visual, performing and literary arts— offered biannually.
Artists can take the whole series, customized combinations, or individual workshops that best suit their needs. The Arthrive project aims to give artists the skills to survive and thrive in the contemporary art world.
ARTHRIVE 2019 BEGINS FEBRUARY 5TH,2019
CLASSES EACH TUESDAY NIGHT FROM 6PM TO 8:30PM
Limited to 10 students per class
$45 per course
$99 for all 3 Sections (4 Classes / 2.5 Hours Long)
– One time charge of $25 for workbooks –
(Simply add each item to your cart using the drop-down below)
February 5 – 26
Career Planning – Time Management – Pricing – Portfolio Kit/ Resources
Where do you want to be both artistically and professionally? Learn how to define your values, identify key choices, and develop a plan to achieve your career goals. Discover analytical and tool-based approaches to manage your time. These tools will help you tackle hurdles related to efficiency, flexibility, and structure to help you reach your artistic goals. Your portfolio is the core of your promotional material and professional calling card. Focus on the essential elements: sharpening your artistic statement, tailoring your artistic resume, and curating and formatting your work samples. This analytical approach is not intended to be the only way to price your work. It is intended to illustrate the factors of product production that apply to all items in the market. Once you understand what each of the variables are, you will be able to customize a formula for yourself that fits your business model.
March 5 – 26
Marketing – Promotions – Social Media Basics
Define your product, discover your target audience, make decisions about how you sell your work, and identify a budget and strategy for your artistic business. Craft persuasive messaging and create a strategy for how you will get the word out about your work, events, and news. Using Facebook and Twitter examples, learn core functionality, etiquette, and exercises to help you build an online strategy for your artistic business.
April 2 – 23
Record Keeping – Legal Considerations – Grantwriting/Funding – Business Plan Essentials
Learn how to track revenues and expenses, make informed projections, and gain a clearer understanding of your artistic business finances. Obtain general information about your intellectual property, contract basics, and structuring your artistic business. Learn how to think creatively about diversifying your funding streams by exploring different models for generating value, resources, and revenue. Learn the essentials of grantwriting along with resources for searching and structuring your proposal. Learn how to prepare a simple business plan, in arts-friendly language, to help you organize all the various aspects of your artistic practice and make informed business decisions.
For more information or questions, please contact Kim Soerensen at firstname.lastname@example.org